White-label program
Affiliates sign up under your brand with your terms, not a third-party network that owns the relationship.
Affiliate system
Casino and iGaming affiliate software, built in
Grow through partners, not just ad spend. WiredKing gives your casino and sportsbook a full affiliate system: a white-label affiliate program with multi-tier tracking, commission management, and fast payouts, all inside the same back office you already run.
Multi-tierAffiliate & sub-affiliate levels
Real-timeClick & deposit tracking
Rev-share · CPA · hybridCommission models
45+Payout currencies
What you get
Everything to run affiliates in-house
Multi-tier tracking
Follow clicks, sign-ups, deposits, and sub-affiliates in real time, down to the individual player.
Flexible commissions
Rev-share, CPA, or hybrid, set per affiliate or per deal and changed whenever you need.
Automated payouts
Commissions calculate on a schedule and pay out in the currencies and methods your partners use.
Affiliate portal
Partners see their own stats, links, and earnings, so you answer fewer questions and keep them active.
One back office
Affiliates, agents, players, and payments in the same system. No extra tool to buy or reconcile.
How it works
What a white-label affiliate program actually gives you
Most operators start with paid ads, then watch the cost per player climb. An affiliate program flips that: other people send you players and you only pay when those players are real. With WiredKing, the program runs under your brand, not a third-party network. Affiliates sign up on your site, see your logo, agree to your terms, and get a link that is tracked back to you.
The iGaming affiliate software sits inside your platform, so clicks, sign-ups, first deposits, and ongoing activity all tie back to the right partner in real time. You are not exporting spreadsheets or reconciling numbers across tools. It is one system, the same one that holds your players, your agents, and your payments.
Rev-share, CPA, or hybrid, you set the rules
Pay a share of net revenue, a flat fee per depositing player, or a mix of both. Set the deal per affiliate, raise it for your best partners, and cap or tier it when you need to. Commission management is built in, so the numbers calculate the same way every time and you can show an affiliate exactly how their payout was worked out.
Payouts your affiliates trust
Affiliates stay when they get paid on time, in a method they actually use. Payouts run on a schedule across the same 45+ currencies and local methods your players pay with, from bank transfer to USDT. Clear statements mean fewer disputes and fewer messages in your inbox.
Affiliates, agents, and players in one place
An affiliate sends you traffic. An agent runs their own book of players. WiredKing handles both from one back office, alongside your casino and sportsbook. You see where every player came from and what each channel is really worth, without bolting on another piece of software.
FAQ
Common questions
What is casino affiliate software?
It is the system that lets you recruit partners to send players to your casino or sportsbook, track what each partner delivers, and pay them a commission. With WiredKing it is built into your platform rather than a separate network, so everything ties back to your own brand and back office.
What's the difference between an affiliate and an agent?
An affiliate sends you traffic and earns a commission on the players they refer. An agent runs their own book of players and manages them directly. WiredKing supports both, from the same back office, so you can use whichever fits each partner.
Which commission models do you support?
Revenue share, CPA (a fixed fee per depositing player), or a hybrid of the two. You set the model per affiliate, so your top partners can be on different terms from the rest.
How do affiliate payouts work?
Commissions are calculated automatically on the schedule you choose and paid in the currencies and local methods your affiliates prefer, including USDT and bank transfer. Each statement shows how the figure was reached.
Can I run affiliates for both casino and sportsbook?
Yes. The same program covers your casino and your sportsbook, and the reporting shows you which channel and which partner each player came from.
See the affiliate system live
Book a demo and we'll walk you through tracking, commissions, and payouts in about 30 minutes.